Business Blogging
Is A Blog Right For Your Business?
It’s a common question for many business owners who have heard or seen how blogs can help a company market themselves better, attract more business and raise their profile online.
It’s not hard to see why so many of the ‘with it’ software and technology companies are starting blogs - but what about the more ‘traditional’ […]
It’s a common question for many business owners who have heard or seen how blogs can help a company market themselves better, attract more business and raise their profile online.
It’s not hard to see why so many of the ‘with it’ software and technology companies are starting blogs - but what about the more ‘traditional’ companies?
Is it worth starting a blog to market your accounting business? Or what about your law firm? Or how about your consultancy business or private health care business? Can a blog help you?
What sort of things do you need to consider if you’re thinking of starting a blog for your business?
These are some of the key questions we ask Project Woodward clients when they come to us and ask about our blog packages…
Summary: The Main Platforms For Business Blogging
If you’re looking to get a business blog up and running, you’re faced with a myriad of choices. Blogger vs Typepad vs Wordpress.com vs Wordpress.org vs Movable Type vs Expression Engine and even more.
How do you know which one is for you and which one to choose? Here’s a brief summary of a […]
If you’re looking to get a business blog up and running, you’re faced with a myriad of choices. Blogger vs Typepad vs Wordpress.com vs Wordpress.org vs Movable Type vs Expression Engine and even more.
How do you know which one is for you and which one to choose? Here’s a brief summary of a few of the main ones and a resource to help you choose…
Top 3 Misconceptions About Business Blogging
Have you heard the buzz about business blogging? Have you noticed how even big companies like Microsoft, Accenture and Starbucks are at it these days? There are some business owners who dismiss blogging instantly; who believe that it still has no place in the marketing arsenal of any ’serious’ business. You know what? […]
Have you heard the buzz about business blogging? Have you noticed how even big companies like Microsoft, Accenture and Starbucks are at it these days? There are some business owners who dismiss blogging instantly; who believe that it still has no place in the marketing arsenal of any ’serious’ business. You know what? It’s probably because they’re afraid of change, perhaps feel threatened by something they don’t really understand and are completely confused by the whole social networking phenomenon plus they have no idea where to start. If that’s you, then worry not…all we ask is that you keep an open mind; begin to question why, if blogging is such a flash in the pan, all the big marketing, PR and other organisations are now doing it; and consider that there may well be something in it for you too! If, on the other hand, you’re mad keen to get started because you’ve heard how blogging can get new customers throwing themselves at you, hold your horses because that’s not necessarily true either! In our role as blogging consultants and advisors, we’ve come across many misconceptions about using a blog to market your business and how to start a business blog, these are the top 3… Read the rest of this entry
